panel 5: Sink or Swim: The Five Most Important Startup Decisions

You’ve got a The Next Great Idea and three brilliant engineers who want nothing more to work insane schedules for a year. This panel will discuss the key decisions you’re going to face during your first year of existence that define the culture of your company. We’re not going to tell you how to get funded, we’re going to discuss what decisions matter and which ones don’t. Come hear it from the folks who’ve done it and, sometimes, done it right.

Evan Williams CEO Odeo, Joshua Schachter Creator of del.icio.us; director of engineering for Yahoo, del.icio.us, Joel Spolsky CEO, Fog Creek Software, Michael Lopp Sr Engineering Mgr, Apple, Cabel Sasser Co-Founder, Panic.

With the web, mostly anyone with a project in mind can create a business with basically no money.

moderator: ‘did anybody here has a business plan?’
panelist: ‘heeer, no!’